EOC Week 10: Benefits vs. Features

The features are the obvious things, that my business will be portable, that I have food that involves being surrounded by camping, as well as a campfire to go with it, and also being near a camping store helps a lot. The food will involve hamburger patties, carrots, potatoes, etc. You put it in tinfoil and put it on the grill on the campfire. The dessert will be s'mores, which, of course, consists of graham crackers, marshmallows, and Hershey's Chocolate Bars.
The benefits of these things will be that since it is a camping food business, it will have that feel of being in the wilderness, the essence of waking up and smelling the clean air, away from any kind of city. The fire will bring back the smell and feeling of being with your friends and family, knowing nothing will ever be as special and warm as it is right then, laughing and enjoying yourselves. The food will have that not necessarily home feel, but the feel of getting a full amount of calories in one easy to make meal. The desserts will definitely have that surrounded by a family feel. You will have a choice of either Dutch oven pies or the traditional s'mores. Dutch oven pies have a warm in your stomach feeling, where everything about where you are at falls into place. S'mores is like you are a child again, eating so many before the campfire goes out, and falling asleep under the stars. It reminds you how much you love being outside with family and friends.

EOC Week 9: Evaluating Three Mission Statements

Latora's Mission Statement was short and sweet, as well as catchy and understanding what shes wants the customer to get from her business. "To our consumers... Our mission is to bring better food and unforgettable experiences through superior customer service, "that will leave your stomach and wallet satisfied"."

Lori's Mission Statement is funny and also clever again, which helps describe what she wants the customer to really get out of her business as well. “Making the cheesiest quesadilla’s and serving it with a bright cheesy smile.”

“A clear mission statement acts as an “invisible hand” that guides people in the organization” (Marketing: An Introduction 39) Which is exactly what Latora and Lori's Mission statements do.


Taylor's Mission Statement shows that she means business and gives exactly what the customer wants, and they know exactly where to go. "Poultry in Motion aims to serve healthy, affordable, local food on- the-go. But most importantly Poultry in Motion serves quality; quality food, service and experiences."


"A statement of the organization’s purpose—what it wants to accomplish in the larger environment." (Marketing: Glossary) This is what Taylor's mission statement gives us, what she wants to accomplish and how.

EOC Week 8: Creative Content

For my pop up campfire restaurant, I will be taking photographs of all of the foods that I am planning on showing for this project. A menu will be made, and maybe even a little commercial stating how people want s’mores or anything cooked on a campfire, and they just can’t make the right taste without going camping, and then they find this pop up restaurant, maybe found in front of a sporting goods store or even the Bass Pro Shops, and they will enjoy the food and say go here before they’re gone, or anything like that. Of course if the commercial were to happen, I’d ask if we can shoot it on location, and be sure to get waivers signed and have permission. There will be a portable fire pit, along with a pop up tent, as well as having photos of a camp trailer. To eat the food on, there will be various camping chairs set up around the tent and fire pit. The food will be served on paper plates and the plastic holders, along with plastic forks and spoons, if needed. Drinks will be served in those red solo cups, which are a camping go to for juice, not filled with alcohol. The uniform would vary, depending on the time of year. During the fall and winter times, the employees will wear one of those poofy vests and long sleeved shirts with our logo on it, and during spring and summer a t-shirt will be the uniform. The name of the pop up restaurant is Hungry Camper, because people are hungry, and it's camp food. The logo will be of a campfire with Hungry Camper written vertically through it.

EOC Week 7: Pitch

Camping food, most people want that kind of food that tastes like you’re camping, without having to go out and actually camp. The structure would be a little pop up tent cover, with a campfire in the middle of it in a grill, but with a campfire in it. This would be out at a park or something relatively close to one, where you’d go and get food that you’d normally eat while camping. The main one would be tinfoil dinners; it has burger meat, carrots, potatoes, anything you want on it really. That has the main meal and the side dish. For beverages there’d be water, Gatorade, bug juice- camping drinks. For desserts there would be s’mores and dutch oven pies. 

EOC Week 6: Me x 3

When I say my camera is part of my personality, I mean it. I take my camera everywhere, just in case I see something that I like, whether it is artistic or just shooting street photography. It is a huge part of who I am, and I feel naked without it. When I am out of town, I probably take at least three hundred photos a day; different views of the same object, or of random objects that are practically pointless, but I shoot them anyways. Ever since I took up photography, it turned from being a passion, to being an obsession.

This may be an odd thing to say is part of my personality, but my tattoos are a big part of me as well. I have 3, and planning on getting more. The one on my shoulder Harry Potter related; the Deathly Hallows, meaning I will die for power, die for love, but I’ll greet Death as an old friend, as well. I have a skull and crossbones on my ankle and around it read, “Dead Men Tell No Tales.” That is my love for pirates, as well as my favorite quote from Pirates of the Caribbean. My final one is on my bicep that says, “Not Invisible,” from a song by Hunter Hayes. It is the most meaningful one I have, because it reminds me to never feel invisible again. I have more coming, but those are it for now.

My third object that describes me is my corkboard with the USA map painted on it. I want to travel a lot after I’ve graduated, and it shows the places I’ve been to already. More pins are going in slowly, but I’m really excited to see every state on that map having at least one pin in it, for sure. I am actually planning a road trip next summer to visit all the western states, it’ll last 9 days, and I am so excited how that’ll turn out; the new places and views, and a new experience. It’s all very exciting for me.

EOC Week 4: New Phone App

An app that helps you figure out what to eat. I know what you might be thinking, “how would you even start that?” Well, what it would have is an account you would create. On that account you would answer questions like, “what do you normally eat?” “What are you allergic to?” “What is your favorite food?” “Name the fast food places you eat at,” “Name the restaurants you eat at,” and things relating to that. Once you have filled out the personal questionnaire, you would then answer some questions to help you find out what you want to eat. Questions like, “Are you in the mood for greasy food?” “Would you like healthy food?” “How does chicken sound?” “Would you like to make the food?” “Do you want delivery or pick up?” and even more questions to that. Once that is finished being answered, the questions will be processed and in just a few moments, your need for food and what it is, will be solved. When it is finished being processed, the screen will pop up with what you want, be it a picture of the food or it saying what it is you want to eat. It will show up a map of different places you can get the food from; fast food and restaurants. It will also show a list of ingredients and how to make the food as well. You could call this app, “I don’t know, what do you want?” and you can go from there. There are indecisive people in this world, and knowing where to eat is a big part of it. With this app, you can finally stop getting into arguments and frustrations about knowing where to eat and being happy with it.

EOC Week 1: My Voice

Photography is my passion. I’ve been told I have an “eye” for detail that most people don’t have. I see the little things. Photography shows how I see the world and let the world see how I see it. Sometimes I have my camera and I’m out and I just enjoy what I see. I don’t take a photo; I just enjoy it while I can. The best kind of photographs are the kind that are engraved in your mind; memories. I remember a quote from my favorite movie that inspired me to follow my dream as a traveling photographer, “Beautiful things don’t ask for attention.” You have to look for those beautiful things because of the fact they don’t ask for attention, and that’s what I love to do. I see so many people going around seeing the world at one point of view; their normal eye level. They don’t look up, they don’t look down, and they just look at what’s in front of them. That’s where I come in. I go and I take my camera, and when I have that camera in my hands I feel like something amazing will come from it, and I never disappoint. I take my camera and I go from so many different perspectives and when people look at the photos, I am constantly asked, “How did you get that?! Where is that from? Did you REALLY take that?” And it kind of offends me, it’s like, how can someone not tell where something is from? Or how can someone ask me if I took a photo that made them impressed? It’s because they don’t expect it and they don’t look around to notice certain things. The little things at that. That’s what photography means to me.

EOC Week 1: Best Customer Experience

The irony in my experience is amazing. I went to Dick’s Last Resort for my dad’s birthday one year and the whole thing about them is, is that they are supposed to be mean, sarcastic, vulgar; everything negative. That’s just how it is. We ordered drinks, our server got them. That is where is all started. My mom ordered a coke with lemon, and they brought her the coke, but no lemon. So she asks for a lemon, and the server just throws a full lemon on the table! It was excellent. My family is a very sarcastic family to begin with, so after that we all had a little fun with our server. We were yelling, getting angry, bantering back and forth and even laughing with him. The food was excellent, our server checked up on us constantly, and we had a great time: even though we were practically being yelled at. That’s the thing, they were supposed to be angry as they’re job and they followed through with it nicely. That’s the kind of experience I like, the kind where they act how they are supposed to and even provide excellent service.